American Heart Association Communications and Marketing Director in Las Vegas, Nevada
Are you ready to join an organization where you can make an extraordinary impact every day?
Imagine all Americans enjoying ideal cardiovascular health free of heart disease and stroke. At the American Heart Association and American Stroke Association, we get to work toward that goal every day. Is it easy? No. Is it worthwhile? Absolutely.
This is satisfying and challenging work that makes a real difference in people's lives. We are where you can achieve professional growth with personal fulfillment. We are where you can connect people to making a lifesaving impact. We are where you can partner with individuals, schools, lawmakers, healthcare providers and others to ensure everyone has access to healthier lifestyle choices and proper healthcare. The American Heart Association is where you can make an extraordinary impact.
This new opportunity is ideal for a creative and agile Communications and Marketing professional to advance our lifesaving mission across a region that includes Las Vegas, Northern Nevada and the North Bay.
In this role, you will be responsible for implementing marketing, communications, social media and public relations through:
Raising our profile via traditional and digital media positioning, including graphic design and video production
Crafting comprehensive and distinctive marketing campaigns that exceed customer expectations
Elevating our brand and visibility as an engaged community partner
Deftly collaborating with internal and external partners to achieve objectives within timelines and budget
Design and implement plans, including cause sponsorship activation, and serve as a trusted consultant to staff and volunteers.
Seek, cultivate and maintain regional media relationships with traditional and emerging media.
Execute social media plans and campaigns and stay informed of the latest trends
Develop and implement media events.
Research and prepare media and background materials to support public policy issues.
Pitch “big picture” stories focusing on hard news and research.
Develop media materials and other tools to inform key audiences about heart and brain health.
Assist with crisis communications and sensitive issues on an as-needed basis.
Recruit, train and develop volunteers to represent the AHA in media opportunities and for compelling human-interest stories.
Partner with volunteer leadership, senior management, division staff, news media, outside organizations and the general public in representing the AHA and growing the flow of news and other information to the media with the overall goal of supporting and impacting our strategic priorities.
Maintain the integrity of the brand and identity of the organization.
Are you ready to put your professional expertise to work to make longer, healthier lives possible?
Do you thrive in a highly dynamic, results-oriented environment?
Are you energized by continuously learning and staying on the leading edge?
Those qualities are core to success along with:
5 years or more experience in the communications, public relations, marketing or journalism field and undergraduate degree in related field
Knowledge of a variety of mass and alternative media, and principles of journalism including researching, interviewing, writing and editing
Command of the fundamentals of multiple disciplines including the principles and ethics of public relations, promotion, marketing, business communication, planning and budgeting
Highly effective written and oral communication skills (i.e. news, business and persuasive writing, and one-on-one and group communication)
Ability to simultaneously lead multiple, complex projects in varying stages of development under time pressure with minimal supervision
Strong negotiation, collaboration, time management, organization and interpersonal skills
Ability and willingness to travel as necessary within the assigned territory and work evenings/weekends as needed, including occasional overnight business trips
Here are some of the preferred skills we are looking for:
Experience with the AHA or similar nonprofit organization
Basic video, graphic design and photography skills
Cause-level sponsorship activation experience
Volunteer recruitment and management
At American Heart Association | American Stroke Association, diversity, inclusion, and equal opportunity applies to both our workforce and the communities we serve as it relates to heart health and stroke prevention.
Be sure to follow us on Twitter to see what it is like to work for the American Heart Association and why so many people enjoy #TheAHALife
EOE Minorities/Females/Protected Veterans/Persons with Disabilities
This position is eligible for the AHA's Employee Referral Program. Please refer to Western States Human Resources for details.
Requisition ID 2019-4725
Job Family Group Marketing & Communications
Job Category Marketing/Communications